Market Research
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Japan Market Research
Analytical tools for market research
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By utilizing the analytical tools used in market research analysis (e.g. PESTLE, SWOT or TOWS, Porter’s 5 Forces, Ansoff Matrix, Opportunity Strategy Evaluation Grid, Product Innovation Matrix, Strategic Options Grid, etc.), we conduct the comprehensive study for you.
Market sizing and forecasting
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Market sizing and forecasting for established industries/segments in Japan.
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Market sizing and forecasting for emerging industries/segments in Japan.
Market validation analysis
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Market validation of a new product / service to be launched
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Verify a specific innovation and how it will fit into the market
Case Studies
「Flying Car Market Forecast and Research in Japan」
Our approach: We researched and analyzed the current status of technological development of the Flying Car in Japan, the market forecast, and government regulations and measures of the technology in Japan, and investigated the key players' business strategies.
Client: Startup in flying car field
Deliverables: We concluded the future prospects for the Flying Car industry in Japan, the latest trends in technological development, the development of regulatory enforcement, and provided the analysis with a SWOT analysis of the key Japanese players.
「Japan Market Entry Strategy for Green Hydrogen」
Background: It is increasing focus on the hydrogen economy as a response to decrease carbon dioxide emissions, improve energy security, and address the growing concerns about climate change. Despite the high cost of establishing a hydrogen economy, there are high expectations for Japan hydrogen technologies to play a key role in facilitating the transition to a sustainable energy-based economy across regions.
Client: Hydrogen Technology Company
Deliverables: We conducted the demand forecast for hydrogen, growth environment, technology roadmap for green hydrogen in Japan. In addition, we created the entry strategy for the client, including potential partners, targeted application segments, and roadmap for the client.